We are seeking an experienced and dynamic Marketing Manager to join our team and lead our marketing initiatives. As a Marketing Manager, you will play a pivotal role in developing, implementing, and managing strategic marketing plans that drive brand awareness, customer engagement, and revenue growth. You will collaborate cross-functionally, supervise marketing teams, and leverage your creative and analytical skills to ensure the success of our marketing campaigns.
Key Responsibilities of Marketing Manager:
- Strategic Planning: Develop and execute comprehensive marketing strategies aligned with the company’s goals, focusing on target audience identification, competitive analysis, and market trends.
- Campaign Management: Conceptualize, plan, and oversee the execution of integrated marketing campaigns across various channels, including digital, social media, email, events, and traditional media.
- Team Leadership: Lead and mentor a team of marketing professionals, providing guidance, support, and fostering a collaborative and innovative work environment.
- Brand Management: Maintain and enhance the company’s brand image by ensuring consistent messaging and visual identity across all marketing materials and touchpoints.
- Content Creation: Drive content development efforts, collaborating with internal and external stakeholders to create compelling and relevant content for various marketing initiatives.
- Digital Marketing: Oversee digital marketing strategies, including SEO, SEM, social media, and email marketing, to optimize online visibility and engagement.
- Data Analysis: Utilize data-driven insights to evaluate the effectiveness of marketing campaigns, make informed decisions, and continuously improve strategies.
- Market Research: Stay informed about industry trends, customer preferences, and competitive landscape to identify new opportunities and maintain a competitive edge.
- Partnerships and Collaborations: Build and nurture relationships with partners, influencers, and other key stakeholders to expand the company’s reach and enhance marketing efforts.
- Budget Management: Responsible for managing the marketing budget, ensuring optimal allocation of resources for maximum ROI.
Qualifications and Skills:
- Bachelor’s degree in Marketing, Business, or related field; Master’s degree is a plus.
- Proven experience (2+ years) in marketing, with a focus on strategy development and campaign management.
- Strong leadership and team management skills, with the ability to inspire and guide a diverse team.
- Excellent communication and interpersonal skills to collaborate effectively with internal teams and external partners.
- Proficiency in digital marketing tools and platforms, as well as data analytics and reporting.
- Creative thinking and problem-solving abilities, with a keen eye for design and brand aesthetics.
- Strong project management skills, with the ability to prioritize tasks and meet deadlines in a fast-paced environment.
- Up-to-date knowledge of industry trends and best practices in marketing.
Why Join Us:
- Opportunity to lead and shape the marketing direction of a dynamic and growing company.
- Collaborative and inclusive work culture that values innovation and creativity.
- Chance to work with cross-functional teams and make a significant impact on the company’s success.
If you are a strategic thinker with a passion for marketing, a knack for leadership, and a track record of driving successful campaigns, we invite you to apply for the role of Marketing Manager. Join us in our mission to make a difference and drive the company’s growth through impactful marketing strategies.
At TIGI HR, we are an equal opportunity employer that values diversity and is dedicated to fostering an inclusive environment for all employees.
Our services are available in all major cities including Bangalore, Pune, Mumbai, Gurgaon, Noida, Hyderabad, Ahmedabad, Kolkata, Chennai, Gandhinagar, Indore etc. We have also expanded our wings toward Australia and Canada too.
Also, we do have many jobs for Work From Home (WFH) and on a Remote basis as well.
also check that we are hiring Marketing Executive